Project Overview: Bringing the world’s largest beer festival and travel carnival, to Bengaluru.
A celebration with not just beer, but live-music, stand-up comedy, open-mic, grub and games – all on lush green grass.
category:
Music Festival
Location:
Bangalore
Date:
2024
Goal
The goal was to create an environment that brings people together for a celebration of good times with friends and family.
Idea & Impact
That was achieved by bringing the world’s largest beer festival, Oktoberfest, to Bangalore. With the addition of delicious beer, there were live-music acts by The Coffee Cats, The Tram Lines Project, Cinema of Excess and The Chronis Blues Circus, stand-up comedy by Diptarka Ghosh, Namit Jain, Aditya Shridhar and Maninder Singh, a fun-filled ‘DJ Nite’ with DJ Radio Clouds, DJ Devjeet and DJ Pjanic, some delicious treats all the way from Germany were brought in, fun games and much more.
Impact: Footfall of 6000 people across 2 weekends.